Innovative Examples of New Ventures in the Climate Economy

Innovative Sustainability Products & Services to Reduce Carbon Emissions

The climate economy is growing because protecting the planet is profitable.


An endless array of opportunities exist for businesses to develop products and services that contribute positively to environmental sustainability. Companies aren’t just reducing their carbon footprint, they’re creating products and services that are tools to reduce or eliminate carbon emissions and replace fossil fuels.  Small and midsized companies have a unique opportunity to capitalize on resources and consumer interest in solutions that offer positive solutions for sustainability. Market analysts are identifying billions of dollars of capital spending that will move from high-carbon impact to newer, innovative low-carbon and carbon-reducing alternatives.

Align is a purpose-driven strategy & innovation consulting firm that helps companies develop new products and services. Learn about our services and programs for sustainability.

We’re elevating the focus on innovation for a low-carbon, climate-forward economy.

Here’s a sampling of businesses we identified that might spark ideas about opportunities for innovation and entrepreneurial growth in your own organization. 

Which one is the most inspiring to you? 

Which one sparks an idea for an entrepreneurial opportunity you could pursue?


15 Green Ventures with Carbon-Reducing Products & Services

  1. Northvolt: https://northvolt.com/ 

    1. Specializes in recycling lithium batteries, contributing to the circular economy and reducing electronic waste.

    2. Promotes sustainable practices by extending the lifecycle of lithium batteries through recycling, addressing the environmental impact of battery disposal.

  2. Shatto milk https://shattomilk.com/ 

    1. A local dairy company with a bottle return program, encouraging reusable packaging and reducing single-use plastic waste.

    2. Demonstrates the viability of localized supply chains and the importance of incentivizing sustainable consumer behavior through initiatives like bottle return programs.

  3. Entocycle: https://entocycle.com/

    1. Focuses on using insects to convert organic waste into valuable proteins and oils, contributing to the development of sustainable feed for livestock and aquaculture.

    2. Showcases the potential of insect farming as an environmentally friendly approach to waste management and the production of alternative protein sources.

  4. Ekotrope https://www.ekotrope.com/ 

    1. Provides a home energy rating system platform, assisting in optimizing energy efficiency in residential buildings.

    2. Emphasizes the importance of energy-efficient homes and the potential for technology-enabled solutions to drive energy conservation.

  5. Redwood Materials https://www.redwoodmaterials.com/ 

    1. Focuses on recycling electronics to recover valuable materials and reduce electronic waste.

    2. Highlights the significance of responsible electronic waste management and the potential for resource recovery through recycling.

  6. Form Energy https://formenergy.com/ 

    1. Develops energy storage solutions specifically designed for renewables, aiding in the integration of renewable energy sources into the grid.

    2. Addresses the intermittent nature of renewable energy generation by providing long-duration energy storage, supporting the transition to a more sustainable energy system.

  7. Sylvera https://www.sylvera.com/ 

    1. Utilizes AI and satellite technology to monitor and manage carbon emissions, facilitating effective carbon accounting and emissions reduction efforts.

    2. Demonstrates the potential of advanced technologies in tackling climate change by providing accurate and scalable monitoring solutions.

  8. Rad Power Bikes https://www.radpowerbikes.com/ 

    1. Designs and manufactures electric bikes, promoting sustainable transportation alternatives.

    2. Encourages the adoption of eco-friendly transportation options and showcases the growing market for electric bikes as a sustainable mode of commuting.

  9. Reel Gardening: https://reelgardening.co.za/ 

    1. Offers innovative biodegradable seed tapes that simplify the process of gardening and promote sustainable food production.

    2. Encourages urban gardening and sustainable agriculture through user-friendly solutions that minimize waste and maximize productivity.

  10. Universal Hydrogen https://hydrogen.aero/ 

    1. Works on developing infrastructure for hydrogen-powered aviation, aiming to decarbonize the aviation industry.

    2. Offers a potential solution to reduce greenhouse gas emissions in the aviation sector by exploring hydrogen as a clean energy source.

  11. Pachama https://pachama.com/ 

    1. Provides a platform for carbon credits, facilitating the measurement and verification of carbon offset projects.

    2. Supports the growth of carbon markets and incentivizes investments in projects that help mitigate climate change.

  12. Freewire Technologies https://freewiretech.com/ 

    1. Specializes in EV charging solutions, promoting the adoption of electric vehicles and sustainable transportation infrastructure.

    2. Addresses the need for convenient and accessible charging infrastructure to support the widespread adoption of electric vehicles.

  13. Jackery https://www.jackery.com/ 

    1. Offers portable and rechargeable power stations and solar panels for outdoor and emergency use, providing renewable energy solutions on the go.

    2. Demonstrates the versatility and convenience of portable renewable energy technologies in various settings, including outdoor activities and emergency situations.

  14. Ignitia: https://ignitia.se/en/

    1. Delivers hyperlocal weather forecasts in Africa, supporting farmers in making informed decisions and adapting to climate variability.

    2. Illustrates the value of localized weather data in agricultural practices and enhancing climate resilience for farmers.

  15. Help Us Green: https://www.helpusgreen.com/ 

    1. Engages in flower recycling by collecting and processing temple waste flowers into useful products while providing livelihood opportunities for marginalized women.

    2. Demonstrates innovative ways to repurpose waste materials and create sustainable livelihoods, addressing both environmental