Launch Something New

We help you grow income and impact
where entrepreneurial innovation meets environmental sustainability.

Leading Sustainable Transformation

Opportunities abound, but the best ones aren’t sitting in plain sight. They’re just below the surface, in the overlooked spaces where emerging market trends, customers’ unmet needs, and industry blind spots converge.

Leaders often face pressure to make strategic growth decisions before they have enough information to see conditions through fresh eyes. Without new perspectives, it can be hard to capture unique opportunities.

Align helps leaders uncover and make sense of market insights and develop a plan for strategic growth and positive impact. We partner with teams to develop solutions, services, strategies, and business models that create new business value, while advancing climate resilience and sustainability.

Design a better future

Develop growth opportunities at the intersection of
market insights, innovative thinking, and environmental sustainability.

Schedule a Discovery Call

Strategy & Innovation Services

Uncover Opportunities

Fast, facilitated programs to uncover new levers for growth and impact. Reframe assumptions about internal constraints, market gaps, and ways to create value.
Shape a clear plan to pursue your next big thing.

Create Solutions

Focused innovation projects
to engage stakeholders,
uncover customer decision
drivers, and react to shifting
market needs.

Dynamic, cross-functional forums to imagine bold new solutions and prioritize new strategic directions.

Learn more about our Strategic Innovation Services

Guided strategy development and team integration that turns ideas into manageable, measurable steps—
de-risking investment, building team ownership, and tracking progress toward market launch.

Activate the Strategy

Client Success

  • “ I really like how you started with the customer needs and our value proposition instead of budget and revenue goals. I can see how this new strategy will lead to revenue growth because we’ll be offering more of what our clients want. ”

    — Bruce Newell, CEO, MANTEC

  • “ We couldn’t be more excited about the new direction. This will take a lot of work, but you’ve given us such a solid framework for what needs to be done and the team is really owning it.”

    — Jessica Muoff, President, United Way Suncoast

  • “ You took all of our ideas, turned it into a cohesive plan that was right for us, then helped us roll out critical projects.”

    — Mike Molla, President, Pennsylvania College of Art & Design

  • “ The Strategic Plan you created for us is working! We’ve grown membership and revenue, had success with our new programs, and even attracted new board members. I wanted you to know that a year later, your work has made a big difference!”

    — Ann Hughes, President, Technology Council of Central PA

  • “ I was stressed and overwhelmed when I met you. You provided the structure and support I needed to start scaling up with the right people and right priorities.”

    — Cindy Swank, CEO, Swank Early Skills Development

Don’t wing it.

A structured process builds confidence

Leaders who succeed at transformational growth have an innovation approach that blends business analysis with creative problem-solving.

Effective innovation teams are agile, but guided by a clear process.

Adapting to change and charting new paths are essential leadership responsibilities that can feel daunting to orchestrate on your own, given the new tools and techniques for research, design, and development.

You can remove the guesswork and build confidence with expert guidance that delivers better results, more efficiently, and with less disruption. With the right support, team members become inspired and ready to discover new opportunities.

To innovate successfully, you need a structured process that’s creative, holistic, and adaptable. Learn more about Align’s 4 ‘I’s of Strategic Innovation and schedule a meeting to discuss how it could help you achieve your growth goals.

Let’s Chat

Schedule a free meeting to discuss your unique situation and get recommendations for how to move forward.

Schedule a Free Consultation

Articles & Announcements

Featured
Reclaim Stability. Reframe SustainAbility.
Reclaim Stability. Reframe SustainAbility.

Sustainability is not a stand-alone function. It’s a strategic lens for winning everything.

The businesses that will grow strongest over the next decade will be the ones that understand sustainability not as compliance or reporting—but as a framework for smarter decisions, stronger operations, and more resilient growth.

For growth-focused leaders, sustainability will drive innovation that leads to new solutions and long-term business performance.

For sustainability leaders, creating alignment among internal decision-makers will translate ambitions into action and real progress.

A New Strategy Process
A New Strategy Process

Innovation isn’t random—it’s a process. The best growth strategies are built in stages: starting with curiosity about customers and problems worth solving, then shaping opportunities, testing them, and moving forward with clarity. Without that structure, efforts tend to feel scattered, slow, or disruptive. With it, they become focused and productive.

We’re hosting an Executive Spark Session—a practical introduction to the structured innovation process for defining and developing your next phase of business growth.

Why New Growth Efforts Stall
Why New Growth Efforts Stall

A common—but fixable—obstacle to growth is the gap between “we should” and “we are.” When the path forward is unclear, hesitation quietly slows progress. This post explains why ambiguity is usually a capacity problem—and how leaders can move forward without overbuilding.