What We Do
Align helps businesses anticipate and adapt to changing customer expectations and establish a strategic blueprint for success.
We enable you to seize new opportunities aligned with your core purpose and strengths, to win more customers with improved products, processes, strategies and business models.
HOW WE DO IT
Experience strategic planning that is innovative and rewarding, and yields so much more than a binder. Prototype, plan and launch new initiatives for exciting solutions.
A better process yields better results. By combining traditional methods with contemporary approaches that match customer expectations, you can generate and implement better solutions, while enjoying a practical process that works for you!
Anticipate - change and opportunity
Evaluate the business model and identify what needs to change
Uncover what your customers really want today
Refresh - a strategy for the future
Discover opportunities, establish clear direction and develop a plan
Build capacity and work in new ways
Integrate ‘Why’ with ‘How’
Grow - to achieve meaningful results
Roll out revenue-generating initiatives and create new efficiencies
Measure meaningful results
Strategy & Innovation Activities
Relevance is dynamic. The best businesses do more than respond to customers needs, they anticipate them. They also embrace new operating activities (it’s not just about technology) that can improve the customer experience, productivity and profitability.
We’ll help you look at your business holistically to find gaps where new approaches could lead to big opportunities. This can include presenting inspirations from other business models that might spark new insights. This is the assessment piece, it can be big or small!
Curious? Check out our Innovation page.
This is all about innovation and strategy development. We use lean, customer-driven methods to identify opportunities and establish a strategic direction. Activities like customer insights, stakeholder and market analysis, idea generation, prototyping and traction metrics are all aspects of our highly practical approach.
Whether we’re solving persistent problems, or tackling new frontiers, we help you build future capacity (new skills and mindsets) for strategic problem solving. Added bonus - we’ll help you build purpose and impact into the plan, so you can tap into motivators that go beyond profitability.
Ideas and plans are only part of the work. The real value comes from actually getting projects off the ground. So, we won’t leave you hangin’ with just set of recommendations. After we help you raise the bar, we’re available to help roll out new initiatives with accountability teams. This is where change gets its traction and leads to measurable results.
How we're helping
These are just a few of the reasons clients have hired Align:
Create clarity and prioritize short-list of objectives
Better define and understand the needs of our target audience
Increase revenue and position the business for acquisition
Differentiate our offering and tighten up our value proposition
Spend less time on admin and more time on our craft
Improve operations so our team is under less strain
Delegate new responsibilities to key leaders
Increase new leads and sales
Be recognized for industry best practices and thought leadership