How we're helping
clients thrive…

Business Model & Strategy Design

Customer & Market Research

Strategy Sprints

Business Plan Development

Strategy Implementation

Innovation of Products & Organizations

Innovation Workshops

Spark Circles


How to update your offerings and operations

  • Anticipate - New customer expectations

    • Target opportunities for change and growth

    • Uncover what customers really need and want

  • Refresh - A Strategy for the future 

    • Discover opportunities, establish clear direction and develop a plan

    • Build capacity and work in new ways 

    • Integrate ‘Why’ with ‘How’

  • Grow - New initiatives and meaningful results

    • Roll out revenue-generating initiatives and create new efficiencies

    • Measure meaningful results

  • Better define and understand the needs of the target audience

  • Delegate new responsibilities to key leaders

  • Increase new leads and sales

  • Be recognized for industry best practices and thought leadership

  • Increase revenue and position the business for acquisition

Here are some of the client goals we have supported on past projects:

  • Update and differentiate products and services

  • Spend less time on admin and more time on craft

  • Improve operations so the team is under less strain

  • Create clarity and prioritize objectives

About Our Strategy & Innovation Services



Relevance is dynamic. The best businesses do more than respond to customers needs, they anticipate them.  They also embrace new operating activities (it’s not just about technology) that can improve the customer experience, productivity and profitability.

We’ll help you look at your business holistically to find gaps where new approaches could lead to big opportunities. This can include presenting inspirations from other business models that might spark new insights. This is the assessment piece, it can be big or small!

Curious? Check out our Innovation page.



This is all about innovation and strategy development. We use lean, customer-driven methods to identify opportunities and establish a strategic direction. Activities like customer insights, stakeholder and market analysis, idea generation, prototyping and traction metrics are all aspects of our highly practical approach.

Whether we’re solving persistent problems, or tackling new frontiers, we help you build future capacity (new skills and mindsets) for strategic problem solving. Added bonus - we’ll help you build purpose and impact into the plan, so you can tap into motivators that go beyond profitability.



Ideas and plans are only part of the work.  The real value comes from actually getting projects off the ground. So, we won’t leave you hangin’ with just set of recommendations. After we help you raise the bar, we’re available to help roll out new initiatives with accountability teams. This is where change gets its traction and leads to measurable results. 


Jen possesses an uncanny ability to identify and help to solve apparent, and not so apparent, problems. I have found my interactions with her to enlightening, motivating, and most importantly stabilizing.
— Ginny Ward, Discover Nature Network