Strategic
Innovation Services
Plan Revenue Growth
Develop market opportunities that create new value
Ignite their team’s creative ability to launch innovative solutions
Design a cohesive strategy that develops new revenue concepts into actionable plans for new or enhanced products and services
Align partners with leaders to…
Align’s strategic innovation projects help leaders answer critical questions:
Where will growth come from?
Where’s your current strategy falling short?
What do future customers want?
What will differentiate your solutions and make them more magnetic?
Using a proven process that integrates analytical and creative methods, we accelerate the timeline from insights to income. This means sharpening your understanding of market needs, generating and prioritizing creative ideas, getting people on the same page, reducing risk with concept testing, and getting measurable results faster.
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Stakeholder Engagement & Insights
A fresh, objective view of the needs, hopes, and dreams of your target audience is the key to creating new sources of value. Our market research reveals actionable information that can drive innovation projects, marketing campaigns, and new sales strategies.
What to Expect:
Stakeholder mapping and market segmentation
Interviews, surveys, and engaging focus groups
Concept testing to validate and refine ideas
Customer journeys, personas, and target market analysis
Deliverables typically include Customer Profile, Voice of the Customer Report, Community Needs Assessment, Community Benefits Plan
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Facilitated programs for innovation teams
Your next big idea is within reach! We create the conditions where good ideas flourish. Our facilitated innovation programs empower your team to think differently, collaborate effectively, and generate novel and relevant solutions, grounded in market insights.
What to Expect:
Dynamic workshops to engage your team
Techniques to provoke creative thinking
Expert facilitation to activate your team’s creative genius
Deliverables typically include a detailed problem statement, concept portfolio and roadmap for implementation.
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A Playbook for Winning
Today, strategic planning is strategic innovation. We help clients uncover new opportunities and design solutions that create real value for your stakeholders. Our process is a blend of analysis and creative thinking, that leads to focused, practical and measurable objectives for growth and impact.
What to Expect:
Stakeholder engagement that inspires
Uncovering new insights and innovative ideas
Co-creating with your team
Jumpstarting implementation
Deliverables typically include data reports, presentation materials, work sessions and the finalized strategic plan and monitoring dashboard.
Strategic Innovation Services
You can’t wait for a
eureka moment.
Innovation is a structured process.
We create the conditions where great ideas are born. Align's proven process guides your team through the 4 I's of Strategic Innovation. Your team will learn how to apply innovation techniques and embrace an innovation mindset, enabling them to create a focused and actionable plan for the future.
Get Your Strategy Score
Align’s Strategy Scorecard is a fast, focused tool to easily take a snapshot of where you are and where to focus as you start any strategic growth initiative.
The scorecard uses a few simple questions to evaluate organizational performance and prioritize areas for improvement that will fuel revenue growth. This is a quick way to look at essential factors, like customers, products & services, systems, people, financial results, and mission.
To seize growth opportunities, you need to know what’s out of alignment and how it’s getting in the way of growth.
Your First Step
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Your First Step •
Set up a meeting to discuss your goals and get recommendations for the best path forward.