Create a Service Clients Love
Launching something new or improved in 2021?
Nothing attracts and retains clients better than an experience that provides a ton of value and feelings of satisfaction. Do you have a plan for updating your solutions to meet clients’ changing needs? Call it design thinking, lean start-up, or strategic design… whichever you like. We call the process Insights to Income.
Learn how to get and use the voice of the customer to uncover new audiences and new opportunities to grow your business. Whether your projects need fresh ideas and creative thinking, or the discipline of a structured innovation process, this session will get you started!
Learn how to:
Uncover what clients really want
Differentiate your service
Develop new ideas that attract and retain customers
Test and measure traction for new concepts
The key to delivering a service clients love is knowing what they really want. When you combine the voice of the customer, with innovative thinking, you can create a distinct experience that draws customers like a magnet! This workshop will show you how.
We’ll highlight the steps any business can take to revamp their services to address clients' changing needs. You’ll learn how to identify new target audiences, uncover what's really important, and spark creative solutions that provide big value for clients.
This is how we’ve worked with the Technology Council of Central PA to identify strategic objectives for future growth and advancement of their mission.
Apply what you learn
We’ll give you a high-level overview of the process and how it worked for the Tech Council.
Then we’ll introduce the Innovation Peer Cohort, where you can apply the process with a 10-week hands-on project.
The workshop and Peer Cohort is for anyone who wants confidence and skills for a structured and proven innovation process.
Presenter: Jen Reiner, Lead Strategist at Align Ltd.
Sign up with the Technology Council at https://www.tccp.org/#events
Email jreiner@alignltd.com with any questions about the session!